Ortheva – The nationwide digital medical supply store partner network

22/06/2025

Ortheva is a nationwide digital partner network of medical supply stores and at the same time a modern online medical supply store. But what does that actually mean? Simply put, Ortheva combines the advantages of traditional medical supply stores with the possibilities of digitalization. Customers can order medical aids online while still receiving personal support locally. At the same time, local medical supply stores benefit from the shared partner network and an innovative online platform.

What is Ortheva?

As an online medical supply store with its own product line and a strong partner network, Ortheva offers a new way to supply medical aids. Through the Ortheva portal, medical supply stores from all over Germany work together to serve customers digitally. This concept combines innovation with trusted local expertise: Ortheva uses modern technology while maintaining the tradition of personal advice and high-quality care. For customers, this means greater quality of life, mobility, and independence — all from the comfort of their own home. For partner stores, Ortheva creates new opportunities to expand their reach and secure their future.

Benefits for medical supply store partners (B2B)

Benefits for medical supply store partners (B2B)

Ortheva helps medical supply stores move into the digital future without losing their roots. Partner stores benefit in many ways:

  • Digitalization and greater reach:
    Ortheva provides local stores with an easy entry into online sales. They become part of a central online platform and can offer their products and services to a wider audience, even beyond their own region. This helps them reach new customers who are specifically looking for an online medical supply store.
  • Exclusive in-house products:
    Ortheva offers its partners a modern, exclusive product line. These special products — such as Ortheva rollators and insoles — are available only through Ortheva partners. This sets partner stores apart from the competition and enables them to offer innovative medical aids that cannot be found elsewhere online.
  • Marketing and online presence:
    As a shared network, Ortheva invests in joint marketing and a user-friendly website. Every partner becomes visible online without having to build a complex online shop on their own. From SEO optimization to prescription upload functions — Ortheva provides the digital infrastructure so partners can focus on advising and caring for their customers.
  • Future-proof positioning:
    Digital services are becoming increasingly important in the medical supply sector. Ortheva helps traditional stores keep pace with this development. By combining online services with local expertise, partners secure a competitive edge and prepare their business for the future. Instead of being pushed aside by purely online retailers, they become part of the digital solution.

Benefits for end customers (B2C)

Customers also benefit greatly from Ortheva, where digital convenience meets trusted service:

  • Easy online ordering:
    A wide range of medical aids — from daily living aids to complex orthopedic products — can be selected and ordered directly online. There's no need to travel: ordering aids has never been so easy, especially for people with limited mobility or those living in rural areas.
  • Redeem prescriptions online:
    Prescribed medical aids can be ordered conveniently online. The prescription upload function allows customers to securely submit their prescription, so the required product can be delivered quickly. Ortheva and its partners handle the process with the health insurance provider, saving time and avoiding errors.
  • Personal local support:
    Even when ordering online, personal care remains a priority. Ortheva works with local partner stores that provide consultation, fitting, and service in person. Customers are not left alone — they have a real contact nearby. This combination of online ordering and local service builds trust and security.
  • Modern aids and exclusive products:
    Ortheva offers high-quality, innovative aids. For example: Rollators: The Ortheva Durus, a robust aluminum rollator for active users, and the Ortheva Aero, an ultra-light carbon rollator with a modern design. Orthopedic insoles: Custom-made 3D-printed insoles that are precise, resource-friendly, and fully recyclable. These are high-quality aids that are often not available in conventional medical supply stores.

Online ordering of rollators, insoles, and other aids

Ortheva offers a wide product range so that customers can find exactly what they need:

  • Rollators: Lightweight, stable walkers like the Durus and Aero ensure safe mobility.

  • Orthopedic insoles: Individually made with 3D printing, recyclable, and designed to relieve foot strain.

  • Wheelchairs and mobility aids: From lightweight wheelchairs to walking aids — even active or electric models are available through partners.

  • Seat cushions and daily living aids: Ergonomic seat cushions like the CURESIT model, practical daily living aids, and care products such as bathroom aids and incontinence items that make caregiving easier.

  • Additional aids: The range is constantly expanding. If a needed aid is not in the catalog, Ortheva organizes it through a local partner store.

How Ortheva combines tradition and digital innovation

Tradition meets innovation describes Ortheva perfectly. Behind the concept are experienced experts who understand the value of quality, expertise, and personal support. This traditional know-how is now being expanded with digital tools.

Digitalization does not replace personal contact — instead, it complements it. Customers can easily browse and order aids online, while fitting and adjustments are handled professionally on site. Local stores remain essential for instruction, customization, and aftercare, while Ortheva ensures streamlined, efficient processes in the background.

In this way, Ortheva bridges the gap between trusted local expertise and modern digital accessibility. Customers get the best of both worlds: fast, convenient digital solutions with reliable, personal support. Partner stores transform into future-ready, digitally connected providers without losing their identity.